Your Words Matter: 5 Messaging Tweaks That Instantly Boost Your Marketing

Brand MessagingMichelle WellsNovember 24, 2024Comment

Crafting Website Copy that Converts: Overcoming Common Pitfalls

Michelle WellsMarch 22, 2024Comment

Trying to Manage Your Business’ Social Media? Know & Understand These Terms

Michelle WellsMarch 31, 2022Comment

What the Heck is a Lead Magnet and Why Does My Small Business Need One?

Michelle WellsDecember 31, 2021Comment

A Small Business Superpower!

Small Business EssentialsMichelle WellsNovember 22, 2021Comment

Boost Your Content Efforts With This Approach—INFOGRAPHIC Too! ❤️

Michelle WellsAugust 1, 2021Comment

Why Does Your Business Need a Podcast? 4 Easy Steps to Get Started

Michelle WellsJune 14, 2021Comment

Time Blocking—an Organizational Hack That Works!

Michelle WellsApril 11, 2021Comment

Is Your Website’s “Hero Section” Serving You Well?

Michelle WellsFebruary 25, 2021Comment

3 Social Media Trends to Watch for in 2021

Michelle WellsJanuary 20, 2021Comment

Why Podcast Show Notes? 4 Compelling Benefits

Michelle WellsDecember 25, 2020Comment

The Right Website Copy = Client Conversions

How do you know what kind of copy will convert your website visitors into customers?

Check out these 5 easy-to-implement steps you can take today to optimize one of the most important aspects of your marketing strategy.

Michelle WellsAugust 10, 2020website copy, customer conversionsComment

Want Content That Spreads Organically? Pay Attention to These 5 Things

Increased organic reach is “music to the ears” of every business owner struggling with their marketing efforts.

Let’s face it, creating the kind of content—whether written, viewed, or heard…

Michelle WellsMay 17, 2020Comment

Your Business Needs a Voice—Podcasts Are Loud and Clear

As 2020 becomes the year of business PIVOTS, consider giving your brand a loud and clear voice by marketing with a podcast.

PodcastsMichelle WellsApril 30, 2020podcasts, content marketingComment

Want to Make Boring Info a Bit Sexier? Try the Infographic

According to research, INFOGRAPHICS perform better in regards to engagement than many other forms of content.

Content CreationMichelle WellsFebruary 26, 2020infographics, designComment

Shhh! Secret Tool to Sharpen Your Writing

Try this FREE online tool to make your copy more reader-friendly.

Writing TipsMichelle WellsFebruary 26, 2020writing toolsComment

Stop "Blank Page" Syndrome

You’re tasked with putting together words for an ad, product listing, blog, or email and yet they JUST. WON’T. COME. OUT. Try these exercises to break your writer’s block.

Writing TipsMichelle WellsFebruary 12, 2020writing, copy tipsComment